Tag: advertising

L’Oreal, Dove, Nivea and Chanel are the most coveted brands — on social media, that is. According to a new survey, these four brands are the most likely to be recommended by social media users, while McDonald’s and Monsanto rank toward the bottom of the referral list. The research, conducted by WPP Plc’s Social@Ogilvy agency and SurveyMonkey, questioned 5,600 social media users throughout 11 countries, a June 23 Bloomberg article reports. The respondents use networks like Facebook, YouTube and Twitter. Interestingly enough, … Continue reading “Which Brands Reign Supreme Among Social Media Users? The Answer May Surprise You”